喜田家紡帶動羽絨產業轉型升級
安徽喜田家紡有限公司是由合肥客商安徽金田貿易有限公司董事長許祥平先生投資創辦的,公司位于舒城縣城關鎮七星工業園,主要從事羽絨原料及產品精深加工和貿易。該企業入駐園區,從廠區建設、企業內部管理、產品檔次、企業營銷都與本地羽絨加工企業截然不同。在廠區建設方面,該企業土地征用等手續辦好后,不是先建生產廠房,而是投資500多萬元新建了一套企業污水處理設(she)施(shi),給人以耳(er)目(mu)一新(xin)的感覺,其(qi)廠房(fang)(fang)占地(di)50多(duo)畝(mu),分為東西兩個(ge)廠區,生(sheng)(sheng)產(chan)(chan)車間全部是標準(zhun)化(hua)多(duo)層建筑(zhu),僅廠房(fang)(fang)建設(she)就投資5000多(duo)萬,相比(bi)本(ben)地(di)多(duo)數企(qi)(qi)業的征(zheng)塊地(di)、圍個(ge)墻、建上(shang)(shang)幾幢(chuang)棚廠房(fang)(fang)要(yao)先進許多(duo)。在生(sheng)(sheng)產(chan)(chan)設(she)備(bei)方面,許祥平先生(sheng)(sheng)舍得(de)投入,所(suo)有(you)生(sheng)(sheng)產(chan)(chan)設(she)備(bei)全部是從歐美進口(kou)高檔(dang)的設(she)備(bei)。在企(qi)(qi)業管(guan)理(li)方面,許祥平不惜高薪聘請國內外專(zhuan)家和(he)專(zhuan)業技術人員加盟企(qi)(qi)業,其(qi)公(gong)(gong)司現有(you)博士(shi)3名,高級(ji)工程師(shi)5名,大學本(ben)科以上(shang)(shang)學歷(li)達80多(duo)名,公(gong)(gong)司實行現代企(qi)(qi)業模式進行管(guan)理(li)。在生(sheng)(sheng)產(chan)(chan)的產(chan)(chan)品(pin)檔(dang)次上(shang)(shang)全是面向國際市場的高端產(chan)(chan)品(pin),其(qi)生(sheng)(sheng)產(chan)(chan)的福南(nan)德牌(pai)和(he)喜田牌(pai)高檔(dang)羽(yu)絨床上(shang)(shang)產(chan)(chan)品(pin)和(he)服裝(zhuang)全部出(chu)口(kou)歐盟、美國、日本(ben)、俄羅斯(si)等國家和(he)地(di)區。
安徽喜田(tian)家紡于2008年底入駐七星工(gong)業(ye)(ye)園(yuan)區,當時正(zheng)值世(shi)界(jie)金融危機暴發,受(shou)危機沖(chong)擊,舒(shu)城(cheng)縣(xian)(xian)城(cheng)關鎮本地(di)羽(yu)(yu)絨企(qi)業(ye)(ye)所加工(gong)羽(yu)(yu)絨原料和初級(ji)產(chan)品(pin)出口(kou)受(shou)阻,外地(di)訂(ding)單銳減,產(chan)品(pin)價格聚降,造(zao)成(cheng)羽(yu)(yu)絨原料及產(chan)品(pin)大(da)量積壓,本地(di)企(qi)業(ye)(ye)業(ye)(ye)主手足無措,一(yi)愁莫展(zhan)。由于長期業(ye)(ye)務交往,喜田(tian)家紡老總許祥平先(xian)生與(yu)本地(di)多數企(qi)業(ye)(ye)業(ye)(ye)主熟(shu)悉(xi),另(ling)外他(ta)(ta)個(ge)人素質較高,畢業(ye)(ye)于上海對外經濟貿(mao)易(yi)大(da)學,在省外貿(mao)從事(shi)對外貿(mao)易(yi)工(gong)作多年,熟(shu)悉(xi)外語及國際貿(mao)易(yi)規則(ze),對歐美等國的羽(yu)(yu)絨市場行情了如指掌,他(ta)(ta)也看(kan)中了舒(shu)城(cheng)縣(xian)(xian)豐富的羽(yu)(yu)絨資源。
入駐該(gai)(gai)鎮七星(xing)工(gong)業(ye)(ye)(ye)園區后,他一(yi)(yi)方(fang)面大(da)量吸(xi)收本(ben)(ben)地(di)(di)(di)企(qi)(qi)(qi)業(ye)(ye)(ye)的(de)(de)羽(yu)(yu)(yu)絨(rong)(rong)(rong)(rong)(rong)(rong)(rong)原(yuan)料,一(yi)(yi)方(fang)面幫助(zhu)本(ben)(ben)地(di)(di)(di)企(qi)(qi)(qi)業(ye)(ye)(ye)打開國(guo)際市場(chang)銷路(lu),使(shi)本(ben)(ben)地(di)(di)(di)企(qi)(qi)(qi)業(ye)(ye)(ye)快(kuai)速走出困境。另外,他先(xian)(xian)進的(de)(de)辦廠模(mo)(mo)式(shi)和企(qi)(qi)(qi)業(ye)(ye)(ye)管(guan)理方(fang)式(shi)也成了(le)當(dang)地(di)(di)(di)企(qi)(qi)(qi)業(ye)(ye)(ye)紛紛效仿的(de)(de)榜樣。本(ben)(ben)地(di)(di)(di)的(de)(de)一(yi)(yi)些規模(mo)(mo)企(qi)(qi)(qi)業(ye)(ye)(ye)在喜(xi)田(tian)(tian)家(jia)(jia)紡的(de)(de)帶(dai)動(dong)下開始轉變辦企(qi)(qi)(qi)思(si)路(lu)和模(mo)(mo)式(shi)。如在舒(shu)(shu)城(cheng)縣城(cheng)關鎮羽(yu)(yu)(yu)絨(rong)(rong)(rong)(rong)(rong)(rong)(rong)企(qi)(qi)(qi)業(ye)(ye)(ye)中具有(you)行業(ye)(ye)(ye)老大(da)地(di)(di)(di)位(wei)的(de)(de)華(hua)強羽(yu)(yu)(yu)絨(rong)(rong)(rong)(rong)(rong)(rong)(rong)集團原(yuan)先(xian)(xian)只從(cong)(cong)事(shi)(shi)羽(yu)(yu)(yu)絨(rong)(rong)(rong)(rong)(rong)(rong)(rong)的(de)(de)簡單加(jia)工(gong),產(chan)(chan)(chan)品單一(yi)(yi)、附加(jia)值低。該(gai)(gai)企(qi)(qi)(qi)業(ye)(ye)(ye)從(cong)(cong)喜(xi)田(tian)(tian)家(jia)(jia)紡的(de)(de)企(qi)(qi)(qi)業(ye)(ye)(ye)發展模(mo)(mo)式(shi)中受到啟發,于 2010年下半(ban)年投資1億(yi)多(duo)(duo)元新建了(le)華(hua)邦(bang)服(fu)(fu)(fu)飾有(you)限公司,從(cong)(cong)事(shi)(shi)各(ge)類(lei)高檔次羽(yu)(yu)(yu)絨(rong)(rong)(rong)(rong)(rong)(rong)(rong)服(fu)(fu)(fu)裝(zhuang)加(jia)工(gong),項目已初步建成投產(chan)(chan)(chan),并(bing)高薪(xin)聘請國(guo)內知名的(de)(de)羽(yu)(yu)(yu)絨(rong)(rong)(rong)(rong)(rong)(rong)(rong)服(fu)(fu)(fu)裝(zhuang)設計師(shi)汪書香(xiang)先(xian)(xian)生擔(dan)任總經理,目前在廠職工(gong)達1000多(duo)(duo)人,使(shi)企(qi)(qi)(qi)業(ye)(ye)(ye)由原(yuan)先(xian)(xian)的(de)(de)年銷售額5000萬(wan)(wan)元一(yi)(yi)下子躍升到3億(yi)元,并(bing)使(shi)囤積(ji)的(de)(de)羽(yu)(yu)(yu)絨(rong)(rong)(rong)(rong)(rong)(rong)(rong)原(yuan)料就地(di)(di)(di)消化,提高了(le)產(chan)(chan)(chan)品附加(jia)值,拉伸了(le)產(chan)(chan)(chan)業(ye)(ye)(ye)鏈,使(shi)企(qi)(qi)(qi)業(ye)(ye)(ye)快(kuai)速做(zuo)大(da)做(zuo)強。與喜(xi)田(tian)(tian)家(jia)(jia)紡門對門的(de)(de)安徽匯融羽(yu)(yu)(yu)絨(rong)(rong)(rong)(rong)(rong)(rong)(rong)有(you)限公司,原(yuan)先(xian)(xian)也從(cong)(cong)事(shi)(shi)羽(yu)(yu)(yu)絨(rong)(rong)(rong)(rong)(rong)(rong)(rong)低檔產(chan)(chan)(chan)品生產(chan)(chan)(chan),在喜(xi)田(tian)(tian)家(jia)(jia)紡影響和帶(dai)動(dong)下,2010年投資2000 多(duo)(duo)萬(wan)(wan)元,新建一(yi)(yi)幢(chuang)面積(ji)5000平方(fang)米的(de)(de)服(fu)(fu)(fu)裝(zhuang)加(jia)工(gong)大(da)樓,添(tian)置服(fu)(fu)(fu)裝(zhuang)加(jia)工(gong)生產(chan)(chan)(chan)線,轉產(chan)(chan)(chan)從(cong)(cong)事(shi)(shi)各(ge)類(lei)羽(yu)(yu)(yu)絨(rong)(rong)(rong)(rong)(rong)(rong)(rong)服(fu)(fu)(fu)裝(zhuang)加(jia)工(gong)。華(hua)翔和華(hua)勝兩(liang)羽(yu)(yu)(yu)絨(rong)(rong)(rong)(rong)(rong)(rong)(rong)加(jia)工(gong)企(qi)(qi)(qi)業(ye)(ye)(ye)是舒(shu)(shu)城(cheng)縣城(cheng)關鎮的(de)(de)兩(liang)大(da)羽(yu)(yu)(yu)絨(rong)(rong)(rong)(rong)(rong)(rong)(rong)骨干企(qi)(qi)(qi)業(ye)(ye)(ye),在喜(xi)田(tian)(tian)家(jia)(jia)紡帶(dai)動(dong)下也分別投資2000多(duo)(duo)萬(wan)(wan)元建設兩(liang)幢(chuang)近(jin)6000平方(fang)米的(de)(de)羽(yu)(yu)(yu)絨(rong)(rong)(rong)(rong)(rong)(rong)(rong)家(jia)(jia)紡加(jia)工(gong)大(da)廈,今年年底(di)有(you)望竣(jun)工(gong)投產(chan)(chan)(chan)。
在(zai)喜田家紡的影響和帶動下,舒(shu)城縣(xian)城關鎮的羽絨(rong)(rong)(rong)產業已從金融(rong)危機(ji)的陣痛中“化蛹成蝶”,其(qi)整個產業實(shi)(shi)現(xian)了“嘯升(sheng)”,2010年(nian)該鎮就(jiu)新增羽絨(rong)(rong)(rong)加工企(qi)(qi)業10多家,羽絨(rong)(rong)(rong)規(gui)模企(qi)(qi)業達30多家,羽絨(rong)(rong)(rong)產業實(shi)(shi)現(xian)年(nian)銷售額達10個億,今年(nian)更有望突破(po)15億元,從而真正成為名符(fu)其(qi)實(shi)(shi)的全國四大羽絨(rong)(rong)(rong)加工交(jiao)易中心(xin)之(zhi)一。
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